In Twitter parlance (twarlance?) the @ symbol always precedes a name and the # always precedes the subject. So why do newsrooms try to turn their own name into a hashtag?
Archive for the ‘Thoughts’ Category
Presenting about social media to a group of local entrepreneurs helped me realize that I’d taken for granted my willingness to experiment with digital platforms.
The value of social media is derived from how well you project your customer experience to those people who aren’t yet customers.
The Twittersphere is a vast and confusing place, full of clutter. Here are my suggestions for cutting through it all.
In the news business, we have a lot of exciting (read: ridiculous) ways to say things. For example, who calls a fire a “blaze” besides Ron Burgundy?