When you’re working on deadline or with tight resources, sometimes you need to invent video to help spread your message.
Text overlay is a key strategy in social media video because it makes content accessible for all users.
Social media platforms are emphasizing videos, but high-quality graphics remain a best practice that you shouldn’t overlook.
We feel it every day, but now we have some data to prove it: Boston is the most competitive market in the nation for social media.
This gallery contains 17 photos.
For the second consecutive year, WCVB is the recipient of the National Headliner Award for best local TV affiliated website — but this one feels more personal to me.
Keeping in mind these three “dos” and “don’ts” will help guarantee the content you create is successful on Facebook live.
These are topics I am asking myself about as I look for answers to define what my job will be in the next year.
If we want to create something that users will pay for or advertisers will sponsor, we must create something with additive value that emphasizes three areas of quality: Technical, editorial and audio.
So far, I’ve learned a whole lot of things that don’t work well and only a few things that do. I’ll compare this post later to what I learn at ONA16, where I plan to attend several sessions on these topics.